Winner of Hustle Hub

Creativity Meets Influence: Janizuka’s Journey

At Portobello Business Centre one of our biggest priorities is helping ambitious entrepreneurs take their next step forward. Through the Ready Set Grow programme we have had the privilege of meeting inspiring business owners who are transforming their ideas into sustainable success stories.

This year with the support of Hill Group UK we created a £5,000 grant fund to help winners bring their visions to life. The competition was strong but five entrepreneurs stood out each with clear goals, authentic stories and a drive to scale their businesses. Today we are shining a spotlight on one of those winners: Janizuka, founder of her globally recognised headband brand.

Janizuka’s Pitch: Headbands with Cultural Buzz

From the very first introduction Janizuka’s creativity and vision captured the judges’ attention. Her brand had already made waves internationally with her signature headbands worn by cultural icons including Lana Del Rey and Addison Rae. What impressed the panel most was how Janizuka combined style with strategy. She has not only created a product but built a brand that uses influence and visibility to open doors for growth. Her pitch showed a clear plan for scaling and expanding her reach.

About the Ready Set Grow Award

As part of her award Janizuka received:

• A free place valued at £100 on John Dixon’s Accelerator Video Workshop, providing expert-led skills to strengthen her brand’s storytelling and reach new audiences through video

  
  

Reflecting on the award Janizuka shared:

“Seeing Lana Del Rey and Addison Rae wear my headbands was surreal. This prize gives me the tools to protect and grow my brand so I can turn that excitement into long-term success. I am ready to keep building on that momentum.”

Why It Matters

Janizuka’s journey shows that when creativity meets influence and is supported with the right tools extraordinary outcomes can follow. Her award is not just recognition but also access to expertise that will help her build a stronger and more visible brand.

For our business community her story is a reminder that meaningful entrepreneurship often begins with a bold creative idea and with the right support can grow into something remarkable.

Looking Ahead

With new video skills on the horizon Janizuka is well placed to amplify her story and expand her global reach. We are excited to see how her brand develops and the opportunities that lie ahead. A big thank you to Hill Group UK for their generous support of Hustle Hub and the Ready Set Grow programme.